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SWOT: Strengths, Weaknesses, Opportunities, and Threats. We teach you how to do it

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SWOT is an internal analysis to know the current state of the subject of study. It serves to know the skills in which we are better developed, as well as some areas of opportunity and weaknesses we have.

We share with you the step by step instructions on how to create your SWOT:

  1. Define the objective for which you want to carry out the study. If it is to have medium-term objectives or if it is to improve in the areas of opportunity.
  2. Define your main threats, these are caused by external factors that influence the environment. 
  3. Opportunities are external and are taken from the environment to improve. List some that can be worked on in the short or medium term, and that can be implemented in your space or workplace.
  4. What are my strengths? Strengths are all the advantages we have to achieve our objectives, they also help us to obtain better results in our day to day work.
  5. Detecting your weaknesses, they are internal negative factors that hinder or obstruct us in the realization of our plans. They represent obstacles to achieve objectives.
  6. The ideal is to take advantage of all the positive aspects to improve those internal and external areas of opportunity and to be aware of what is hindering progress towards the achievement of objectives and goals. 
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Inclusive companies, it’s never too late to join us

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Being an inclusive organization represents a series of steps that must be taken internally to reach this level, know them:

Diversity is a quality that represents all human beings and day by day companies are becoming more open in terms of personnel selection. For carrying out specific functions or profiles that can be represented by cognitive skills, regardless of who performs them. 

Diversity is a quality that represents all human beings and day by day companies are becoming more open in terms of personnel selection. To carry out specific functions or profiles that can be represented by cognitive skills, regardless of who performs them.

Promoting positions for people with disabilities is the first big step towards becoming an inclusive company. According to a study by OCCMundial, related to labor discrimination, the main reasons for professional exclusion are different abilities, gender, physical appearance, sexual orientation, and socioeconomic level.

Being a company that breaks and leaves the paradigms has as a benefit a better internal and external reputation. It generates greater interest in the younger generations to join as potential collaborators and promotes a much more pleasant work environment for everyone.

Another great benefit of being inclusive is that employees feel proud to be part of a company with these qualities, so the sense of belonging increases, and the shirt is well worn.   

For the younger generations, being part of something, in this case, a work team, and having a sense of belonging is vital. 49% of those interviewed in the OCC study said they would change jobs if they felt they were not valued in their organization.   

How to implement this way of working? It can be by means of fixed policies that the current collaborators know and by promoting this type of attitude with the team. In this way, in the medium term, the organization will be completely inclusive and new team members will automatically adopt these behaviors.

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Find out what you need to do to get your first job

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Joining the labor market for the first time is a great challenge when you don’t have the years of experience that recruiters ask for, however, there are elements that you can develop to add points during the selection process.

1. Have an attractive resume

The resume is your letter of introduction to the recruiter. If you do not have any work experience, you can include all the courses and tools you have mastered, as well as improve the design to make it more attractive in the selection process.

2. Performs internships 

Look for scholarships for students or do internships with companies of your interest. If you have a good performance during the time they last, it can generate that you get your first formal job in that institution or facilitate the arrival to another company.

3. Volunteering?

Volunteering is another option to complement your resume and have a differentiator that distinguishes you from other recent graduates. It is a good practice to grow personally and benefit the sector of your interest such as animals or risk communities. Make this choice according to your interests and preferences.

4. Interview simulations

Practicing some basic questions will help you to be ready for the interview. Consider that generally some of them are: what did you study? talk about the courses and tools you have mastered, as well as why you are applying for the position.

5. Adapt your CV to the desired position

There is not much to modify in the area of professional experience, however, you can adapt some aspects according to the position applied for to make the application more in line with the position.

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Labor empowerment, how to develop it?

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Empowerment is much talked about in different social spheres, however, it can also be successfully developed and executed in the world of work. Learn more about our recommendations.

Increasing the level of commitment at work is the first step, when the function is carried out with small acts then you can make larger adjustments generating that your perception of the organization will be much better. 

Once this point is achieved, you will be able to carry out other functions. Organize your time well and little by little you will feel a greater sense of belonging to the organization. You will see the organizational culture of the company as part of your culture and you will be able to assimilate many of its activities or processes. 

Your productivity will be boosted personally and with your work teams. On the social side, your level of interaction with other people will be much more fluid and secure, after a period of time and if you do it the right way, you will be able to move up to a better position.

The parts involved in labor empowerment are: social and cultural. The other two are psychological and political, where they will look after your personal interests or professional plans that you have individually. You must set goals and work to achieve them.

In politics, motivation and leadership are the main virtues or axes that govern this point. Knowing how to motivate and share these ideas with the rest of the team, being an example for others, and achieving objectives are the results of good political empowerment. Living empowered: reduces stress, absenteeism, and facilitates the conciliation between work and personal life.

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Achieves and achieves objectives through cordiality

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The achievement and closing of negotiations is related to the education and cordiality showed within the process. Know some of its benefits.

1. Having a good product is not enough

Having a good product or service to offer will attract the attention of some customers, however, the treatment and follow-up given to each one is an essential part of a negotiation, if this environment does not exist the negotiation will most likely end up falling through.

2. Equality and values

Treating any person as an equal and maintaining cordial and polite language will open the doors of almost any business or new client. To develop this skill you could start using this method with the rest of the partners and with other areas, you will see how the work environment begins to change for the better.

3. Respect is not the same as servility.

Showing politeness in a negotiation, as well as interest in the other person manages to generate a cordial and respectful relationship. Do not hesitate to implement it, this does not mean that you are helpful but it will be synonymous of education. 

4. Failure of cordiality

If the developing relationship fails, any authority and respect that has been generated in the past will be lost. The main case where this confrontation may occur is when debating different agreements or points of view with the other negotiator. Beyond imposing positions, reaching beneficial agreements will be the key. 

5. More than professionals, we are people

Representing the human side rather than the negotiating side will make space a much more pleasant place for both of you. Remember to always keep this point in mind and surely many negotiations will be closed in a satisfactory way.

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What not to do in a virtual interview

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Finding a new job is a challenge, during the confinement part of the interviews or selection processes were solved through digital tools, increasing the complexity of the situation. Know what not to do during a virtual job interview.

1. Having a bad connection

One of the main errors that occur in these processes is due to a bad connection, try to be close to the modem or connecting through the ethernet cable.

2. Clothes to wear

When applying for a new position, it is essential to take care of your attire and meet the expectations through your outfit. If it is an executive profile, you should dress like that; while if it is something operative you can opt for another type of clothing. Always making sure that it is related to your profile. 

3. Assertive responses (creo que podemos usar esta en lugar de answers) 

Try to practice beforehand what you would answer to general questions, to avoid rambling. Remember to be confident and honest with all answers.

4. Do not speak ill of previous work

A common mistake in face to face and online interviews is to speak badly about previous jobs. This, beyond benefiting the recruiter, represents a bad image of the applicant and nothing guarantees that in the future will not speak the same about the company to which is applying.

5. Workplace 

Make sure that space, where you will conduct the interview, is free of ambient sounds or interruptions that may hinder the conversation. As an added bonus, if the background is visually pleasing, it will add points to the interview.  

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5 good practices to innovate in companies

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Nowadays it is very important to keep updated in terms of trends, services, customer experiences and to look for ways to meet the needs that the environment requires day by day. 

1. Digitalization

Joining the digital ecosystem is an essential part of innovation processes, regardless of the area that benefits. In this way, this area is kept up to date, in addition to developing capabilities in the staff to manage new platforms.

2. Internet presence

Through social networks, websites or search engines. Keeping a presence on the Internet is a platform that gives presence and above all serves to reach more people, not only with the current events but also in the daily life of organizations.

3. Transformation in the culture

Implementing new practices in the organizational culture of organizations will serve to refresh work environments and improve collaborative work, as well as to reform the past model of living together and give the organization a new look and feel.

4. Changes in the economy

Facing with planning the challenges that may come in an administrative and economic way will be of vital importance during 2021, as well as the innovation of the same to invest in what is necessary and start thinking more about future expenses and projections.

5. Experience

Trying new concepts and ideas can be of great help to reach a sector of the population interested in acquiring a product or service. Today is the time to take risks and revolutionize a little seen market. 

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10 trends in Human Resources that will be present in 2021

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We introduce to you some of the trends in Human Resources that will be present in 2021.

  1. Emotional wellness

Emotional wellness will be one of the priorities during 2021, ensuring that work teams have stress and anxiety management exercises to maintain optimal levels of well-being.

  1. Work flexibility and work life balance 

Keeping work and personal life separate in the hybrid work model is becoming increasingly difficult, however a balance between the two is needed, as well as generating empathy for the different moments in which one thing should be given priority over the other.

  1. Innovating in the environment 

Current events change day by day and keeping up to date is vital to survive. Trying different options that can be useful to the market will serve to position yourself within the company’s business sector.

  1. Diversification

Diversification and changes for the better apply not only to the business, but also to the employees, the main step is implementing non-discrimination and equity measures for each one of them. If your company has not yet implemented this type of good practice, you can turn to the Human Resources area.

  1. Digital disconnection

With our complicated work schedules and extended working hours, it’s important to try as much as possible to keep distance from work and disconnect to dedicate time to oneself and our families. It is also important to establish schedules that allow not working all the time.

  1. Constant update 

Para algunos trabajos la carga laboral disminuyó debido a sus funciones, relacionadas con actividades que se mantienen actualmente en pausa, para ellos inscribirse a un curso, actualización o taller que beneficie sus habilidades será de gran utilidad que también beneficiará a la organización.

  1. Move to the cloud

Having virtual backups of all documents or storing them in one drive will serve to keep files safe, as well as to facilitate their access by other team members.

  1. Recruitment and selection 2021

The use of technology for recruitment and selection through digital platforms will have a great boom this year, this type of practice is expected to remain permanently.

  1. Welcomes and celebrations 

Some holidays, as well as important dates will now have their celebration space within platforms such as zoom or meet. Employee welcomes, birthdays and activities that used to be extra office will be hosted here for the time being.

  1. Personal care

Promoting personal care and prevention are key to keep the body in optimal conditions. Promoting the use of masks and hygiene will be points to consider in 2021.

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These are the areas in which job offers in organizations are going to grow

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Although there are several areas in the organizations, due to the current situation it is estimated that these are the ones that mainly help to reactivate the economy and attract new talent within the organizations, know them:

Customer Success: 

According to the World Economic Forum, profiles specialized in Customer Success are expected to have a growth and greater dynamism within the labor market, increasing functions that generate a development of up to 70% within their area.

Sales: 

One of the main areas in charge of mass purchases is undoubtedly sales. These profiles focus on analyzing and filling the specialized needs of each client, generating large amounts of capital through their expertise in customer satisfaction. 

Systems:

Having a presence in the digital world, today more than ever, plays a key role in the survival of organizations. IT profiles in addition to being in charge of the internal welfare of the company in terms of software and hardware now also fulfill the function of maintaining an external image of the company through websites, e-commerce platforms among others. 

Product development:

2021 is a year out of what we are used to, the needs of consumers are not the same as before, in this way the area of product development within organizations, will have to stand out to generate items or services that meet these new customer needs, and then position itself as an innovative company, which seeks to keep captive a certain segment of the population.

Marketing: 

Together with IT, marketing and advertising teams will have to focus efforts on the digital presence of brands to generate conversation, reach new audiences and grow followers in social networks for specific actions such as site visits, communicate information, generate sales, among others.